Business Insider’s 20 biggest advertising and media stories of the year
2 min read
![image beacon](https://web.vortex.data.msn.com/collect/v1/t.gif?name=%27Ms.Webi.PageView%27&ver=%272.1%27&appId=%27JS%3AMSN%27&ext-app-env=%27prod%27&ext-javascript-libver=%274.0.0-beta-10%27&ext-user-localId=%27t%3A10DF3B6A77C5640E265E34DB763E65B8%27&*baseType=%27Ms.Content.PageView%27&*isJs=False&*title=%27%27&*isLoggedIn=False&*isManual=True&*serverImpressionGuid=%27bd7c6ccc-df9d-47e8-9659-e6fbfc8a6868%27&-ver=%271.0%27&-impressionGuid=%27bd7c6ccc-df9d-47e8-9659-e6fbfc8a6868%27&-pageName=%27articleflex%27&-uri=%27https%253A%252F%252Fwww.msn.com%252Fen-us%252Fmoney%252Fcompanies%252Fbusiness-insiders-20-biggest-advertising-and-media-stories-of-the-year%252Far-BB1cmqEK%27&-referrerUri=%27http%3A%2F%2Fwww.bing.com%2F%27&-pageTags=%27"pg.t"%3A"article"%2C"pg.p"%3A"prime"%2C"pg.c"%3A""%2C"ex"%3A""%2C"rid"%3A"bd7c6cccdf9d47e89659e6fbfc8a6868"%2C"clid"%3A"10DF3B6A77C5640E265E34DB763E65B8"%2C"clidType"%3A"muid"%2C"di"%3A"7290"%2C"partner"%3A"Business%2BInsider"%2C"publcat"%3A"Business%2BInsider%2BInc"%2C"cvs"%3A"Browser"%2C"subcvs"%3A"finance"%2C"entityId"%3A"BB1cmqEK"%2C"entitySrc"%3A"ar"%2C"provid"%3A"AA28VO"%2C"dpt"%3A"finance-companies"%2C"sdpt"%3A""%2C"ar"%3A"0"%2C"dgk"%3A"tmx.pc.webkit.chrome.chrome76plus"%2C"imd"%3A"0"%2C"parentId"%3A""%2C"pgIdx"%3A""%2C"pgTot"%3A""%2C"anoncknm"%3A""%2C"afd"%3A""%2C"issso"%3A"0"%2C"aadState"%3A"0"%27&-behavior=0&-market=%27en-us%27){kind=small}
Hi! Welcome to the Insider Advertising daily for December 31. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected]
For today’s newsletter, the last of the year, we’re recapping the year’s biggest stories. The pandemic and financial crisis shook up the advertising and media industries, which is reflected in our top stories that span ad agencies, brands, media companies, and the influencer industry.
Our advertising and media team has grown significantly this past year to produce this journalism. To read the below stories, learn about our subscription offers here.
Read the 20 stories that subscribers couldn’t get enough of this year.
© Provided by Business Insider
Mark Thompson/Getty Images
© Amy Harris/Invision/AP
Gary Vaynerchuk speaks on board the Norwegian Escape during day 3 of the Summit at Sea cruise on Friday, Nov. 11, 2016 in Miami. Amy Harris/Invision/AP
© Sarah Jacobs
Sarah Jacobs
© Samantha Lee/Business Insider
Samantha Lee/Business Insider
© Ryan Young/PGA TOUR
Billy Horschel speaks with Cheddar hosts Kristen Scholer and Jon Steinberg at the New York Stock Exchange during a preview media tour for THE NORTHERN TRUST on August 22, 2017 in New York City, New York. Ryan Young/PGA TOUR
© Reuters/Shannon Stapleton
Jennifer Hyman is on the left. Reuters/Shannon Stapleton
© Business Wire
Business Wire
© Getty Images / Roll Call / Chris Maddaloni
GMMB founding partner Jim Margolis at a press conference in 2006 Getty Images / Roll Call / Chris Maddaloni
© Daniel Boczarski/Getty Images for Quibi
Jeffrey Katzenberg. Daniel Boczarski/Getty Images for Quibi
© Justin Sullivan/Getty Images
Jason Kilar. Justin Sullivan/Getty Images
![Dietrich Mateschitz smiling for the camera: Mark Thompson/Getty Images](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmm9R.img?h=600&w=799&m=6&q=60&o=f&l=f&x=460&y=342","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmm9R.img?h=468&w=624&m=6&q=60&o=f&l=f&x=460&y=342","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmm9R.img?h=468&w=624&m=6&q=60&o=f&l=f&x=460&y=342")
![Gary Vaynerchuk standing on a stage: Gary Vaynerchuk speaks on board the Norwegian Escape during day 3 of the Summit at Sea cruise on Friday, Nov. 11, 2016 in Miami. Amy Harris/Invision/AP](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmm9Y.img?h=600&w=799&m=6&q=60&o=f&l=f&x=2382&y=649","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmm9Y.img?h=469&w=624&m=6&q=60&o=f&l=f&x=2382&y=649","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmm9Y.img?h=469&w=624&m=6&q=60&o=f&l=f&x=2382&y=649")
![Danielle Weisberg sitting on a bench posing for the camera: Sarah Jacobs](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmxWL.img?h=600&w=799&m=6&q=60&o=f&l=f&x=930&y=429","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmxWL.img?h=469&w=624&m=6&q=60&o=f&l=f&x=930&y=429","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmxWL.img?h=469&w=624&m=6&q=60&o=f&l=f&x=930&y=429")
![Samantha Lee/Business Insider](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmo6x.img?h=600&w=799&m=6&q=60&o=f&l=f","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmo6x.img?h=468&w=624&m=6&q=60&o=f&l=f","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmo6x.img?h=468&w=624&m=6&q=60&o=f&l=f")
![Jon Steinberg et al. sitting at a station: Billy Horschel speaks with Cheddar hosts Kristen Scholer and Jon Steinberg at the New York Stock Exchange during a preview media tour for THE NORTHERN TRUST on August 22, 2017 in New York City, New York. Ryan Young/PGA TOUR](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmo6z.img?h=600&w=799&m=6&q=60&o=f&l=f&x=2663&y=1510","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmo6z.img?h=469&w=624&m=6&q=60&o=f&l=f&x=2663&y=1510","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmo6z.img?h=469&w=624&m=6&q=60&o=f&l=f&x=2663&y=1510")
![Jennifer Hyman smiling for the camera: Jennifer Hyman is on the left. Reuters/Shannon Stapleton](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmmaa.img?h=600&w=799&m=6&q=60&o=f&l=f&x=1834&y=870","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmmaa.img?h=468&w=624&m=6&q=60&o=f&l=f&x=1834&y=870","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmmaa.img?h=468&w=624&m=6&q=60&o=f&l=f&x=1834&y=870")
![a woman holding a guitar: Business Wire](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmo6D.img?h=600&w=799&m=6&q=60&o=f&l=f&x=2194&y=1116","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmo6D.img?h=469&w=624&m=6&q=60&o=f&l=f&x=2194&y=1116","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmo6D.img?h=469&w=624&m=6&q=60&o=f&l=f&x=2194&y=1116")
![Jim Margolis reading a book: GMMB founding partner Jim Margolis at a press conference in 2006 Getty Images / Roll Call / Chris Maddaloni](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmjHo.img?h=599&w=799&m=6&q=60&o=f&l=f&x=1566&y=516","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmjHo.img?h=468&w=624&m=6&q=60&o=f&l=f&x=1566&y=516","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmjHo.img?h=468&w=624&m=6&q=60&o=f&l=f&x=1566&y=516")
![Jeffrey Katzenberg holding a sign: Jeffrey Katzenberg. Daniel Boczarski/Getty Images for Quibi](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB19h6fE.img?h=600&w=799&m=6&q=60&o=f&l=f&x=802&y=757","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB19h6fE.img?h=468&w=624&m=6&q=60&o=f&l=f&x=802&y=757","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB19h6fE.img?h=468&w=624&m=6&q=60&o=f&l=f&x=802&y=757")
![Jason Kilar wearing a suit and tie: Jason Kilar. Justin Sullivan/Getty Images](https://www.msn.com/en-us/finance/companies/business-insiders-20-biggest-advertising-and-media-stories-of-the-year/"default":"load":"default","w":"80","h":"60","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmjHp.img?h=600&w=799&m=6&q=60&o=f&l=f&x=2047&y=765","size3column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmjHp.img?h=468&w=624&m=6&q=60&o=f&l=f&x=2047&y=765","size2column":"load":"default","w":"62","h":"47","src":"//img-s-msn-com.akamaized.net/tenant/amp/entityid/BB1cmjHp.img?h=468&w=624&m=6&q=60&o=f&l=f&x=2047&y=765")
Video: How Report for America is boosting local journalism (MSNBC)
UP NEXT
Microsoft may earn an Affiliate Commission if you purchase something through recommended links in this article.
Send MSN Feedback
Please give an overall site rating:
Opens in a new window
Opens an external site
Opens an external site in a new window
